An Irish Facebook user is proud to be an Effin woman and she wants the social network site to acknowledge that.

Ann Marie Kennedy has launched an online campaign in an attempt to get Facebook to recognise the name of her town: Effin.

Yes, Effin.

The social network has deemed the town's name too offensive because it is often used in place of a popular swear word.

"Ann Marie said the social networking site would not allow her to list Effin in Co Limerick on her profile page because it deemed it obscene," The Press Association reported.

"She contacted Facebook a number of times but received no reply, so she then tried to set up the group 'Please get my hometown Effin recognised', but that was also rejected."

Ms Kennedy said she was proud of her town and wanted to record it as a location on her profile page.

"I'm a proud Effin woman. And I always will be an Effin woman," she said.

Ann Marie Kennedy's attempt at listing her hometown on Facebook has been unsuccessful. Photo: The Daily Mail

The Press Association says Facebook allows the word "effin" in groups and profile names including the community "Shut up! Stop the effin noise already! Shut up".