New Zealand Fashion Week (NZFW) begins next week, and this year TV3
has partnered with NZFW to give every New Zealander a
‘virtual front row’ experience at the fashion
industry’s premiere trade event.
This year, more than 45 designers will showcase their Autumn/Winter
2013 collections to invited media, delegates and buyers. The same
day, every designer show will be available exclusively online and
on-demand at TV3.co.nz/NZFW, bringing Kiwis around the country an
experience which is truly ‘the next best thing to being
The ‘Virtual Front Row’ is just one of the benefits of
a new partnership which sees TV3 build on a history of top-notch
coverage of NZFW, including in 2011 broadcasting the final of New
Zealand’s Next Top Model LIVE from the WORLD Runway show.
All shows will be available to be viewed and discussed at
TV3.co.nz/NZFW where audiences can also find exclusive editorial
content, behind-the-scenes extras, photo galleries and trend
3 News will provide unparalleled access and glimpses behind the
curtain with all the news and stories from this year’s NZFW,
with exclusive daily reports across Firstline, 3 News and
Nightline; covering everything from Kiwi design stars like Trelise
Cooper and Zambesi to emerging design talent. Additional content
will screen on sibling channel FOUR.
Selected shows will be live streamed at www.3news.co.nz/NZFW, where
visitors will also find Fashion Front Row, Kate Rodger’s
web-only insider’s guide to NZFW. From Tuesday to Friday,
Kate will be joined by a line-up of fashion experts to discuss the
latest frocks, shocks, glamour and gossip.
Amanda Wilson, Director of Marketing, MediaWorks TV, says TV3 is
proud to celebrate the creativity and innovation that characterises
the New Zealand fashion industry.
"Fashion Week is an exciting time for Kiwis as we showcase the very
best of our creative talent, and we are delighted to be able to
bring the excitement of the runway to fashion fans throughout the
TV3 is the Official Broadcast Partner of New Zealand Fashion Week,
and TV3 and MediaWorks Radio are both Elite Partners of the event.
George FM will be the lead radio station, with support from The
Edge and MoreFM. Additional television coverage will screen on