SINGAPORE - Local supermarket brand NTUC FairPrice will slash the cost of three rice products by 15 per cent for two weeks until 9 Nov.
In a media release on Thursday (27 Oct), FairPrice Group said that the discounted price was meant to ease the concerns of cost of living with "current unprecedented inflation coupled with supply chain disruptions".
A 5kg pack of Songe AAA Thai Hom Mali Rice will cost $14.35, instead of its usual $16.90, while a 5kg pack of FairPrice Brown Rice is priced at $9.50, instead of the regular $11.20.
For those who prefer buying larger packs of rice, the 10kg Double FP Thai Hom Mali Premium Quality Fragrant Rice will cost $19.90, instead of $23.65.
Each customer may purchase up to four bags during the promotional period, FairPrice said, adding that the prices for the three products "were kept stable over the years with the last price adjustment in 2020".
The discount is available across all FairPrice retail formats, including purchases from FairPrice Online.
"Rice is a key staple and basic necessity for most households in Singapore," FairPrice Group CEO Vipul Chawla said in the release. "With the current unprecedented inflation coupled with supply chain disruptions, rising cost of living is a top concern for consumers."
"Our latest price drop applies to rice products that are not only popular, but also products where prices have been kept stable for the past two years to ensure we give exceptional savings to the community," he added.
Inflation has been a concern for economies around the world, coming out of the COVID pandemic but with an ongoing conflict in Ukraine and recent climate-related disasters continuing to put pressure on commodity prices.
To help households cope with the rising inflation, the Singapore government announced a $1.5 billion support package earlier this year, with more aid going to lower- to middle-income groups.
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