A fast-food chicken chain from Western Australia which claims to have the best chips in the country is expanding its flock to the east coast.
After almost half a century in WA, Chicken Treat has flown east for the first time, landing in western Sydney.
The iconic restaurant opened its doors in Eastern Creek this week after years of planning and delays due to Covid. A second Sydney store will open later this month in Crows Nest on the North Shore.
“We’re thrilled to be expanding to the East Coast with two stores opening in Sydney this month and sites secured in the ACT to open early next year,” Chicken Treat CEO Mimma Battista said.
Customers clucky for chicken and chips
Since launching in 1976, the fast-food outlet, which is owned by the same parent company as Red Rooster and Oporto, has opened 55 stores around WA.
With its sights now firmly set on country-wide domination, the chicken empire is hatching plans to open 33 stores across Australia within just 18 months. It’s hoped that nine of them will be completed by June, 2023.
With both rotisserie and fried chicken on the menu, Ms Battista says its Chicken Treats’ “food innovation is what sets them apart from the rest with items like a Baconary burger, Jalapeno cheesy bits and mac and cheese balls up for grabs. But she adds that it’s one simple item that Chicken Treat has become famous for on the west coast.
“Ask any West Australian, Chicken Treat is known for its chips and we’re told we have the best chips in the country,” she said.
Tougher fast food restrictions in the west
Meanwhile heath authorities in WA are pushing for tougher restrictions on fast-food outlets in the state following a new report which found Perth is dominated by fast-food stores.
The city has an average of 1.8 outlets within 400 metres, almost six within 800 metres and eight within 1km.
One of Perth's most affluent councils is even hoping to ban fast-food stores from being built.
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