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A leading Vegan food company based out of Central America witnessed stagnating growth and increasing losses at most outlets. Furthermore, due to the company’s saturated network and weak value proposition, growth from new store openings or entering new geographies was an unviable option. With Infiniti’s custom market research solution, they wanted to identify changes that they could incorporate in their current operations in order to promote more sales and enhance growth. The vegan food company was also facing increasing challenges from aggressive new entrants that threatened their market position.
Contact us to learn how we can help companies in the vegan food market to convert data into dollars with our custom market research solutions.
By building on the data gathered through Infiniti’s custom market research solution, the vegan food retailer was able to pilot and define new store concepts with clear and well-targeted customer value propositions. This included redesigning the retailer’s commercial offer and incorporating relevant outlet features such as store design and service levels. The new store format helped the client to capture greater value from customers and enhance sales by 40% within 7 months.
Our experts can help companies in the vegan food market to devise the right solution to combat upheavals in the market. Request for more information here.
About Infiniti Research
Established in 2003, Infiniti Research, is a leading market intelligence company providing smart solutions to address your business challenges. Infiniti Research studies markets in more than 100 countries to help analyze competitive activity, see beyond market disruptions, and develop intelligent business strategies. To know more, visit: https://www.infinitiresearch.com/about-us
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