Woolworths launches Everyday Rewards ‘Orange Friday’ sale

Orange Friday will be Woolworths’ biggest sale of the year and it’s running now.

Woolworths has launched its biggest ever ‘Orange Friday’ sales event for Everyday Rewards members and there are hundreds of dollars in savings to be had.

Running now until November 28, Everyday Rewards members can nab savings across Woolworths supermarkets and Metro stores, Everyday Market, MyDeal, Everyday Mobile and more.

Shoppers can save up to 50 per cent off a range of household brands including selected Kellogg’s cereals, Old El Paso Taco kits, Nescafe Blend 43 instant coffee and the McVitie’s Biscuit range.

Woolworths Everyday Rewards Orange Friday sale and Woolworths logo.
Woolworths has announced a major 'Orange Friday' sale event for Everyday Rewards customers. (Source: Woolworths/AAP)

“Every month, millions of EverydayRewards members scan their Everyday Rewards card and boost personalised offers, saving hundreds of dollars each year and this year, we’re helping our members save even more, with the launch of Orange Friday,” Everyday Rewards managing director Hannah Ross said.

The sale also includes 50 per cent off annual Everyday Extra subscription plans, slashing the price to $35 from $70.

With an Everyday Extra subscription, members can get 10 per cent off one shop every month (up to $100) and earn double the points when shopping in-store or online at Woolworths and Big W.


Other deals include 50 per cent off selected Everyday Mobile plans and 50 per cent off annual subscriptions for Delivery Unlimited, saving $59.50.

During the sale, Everyday Rewards members can also boost their points when purchasing select products at Everyday Market from Woolworths, MyDeal and HealthyLife.

Woolworths Everyday Rewards sale items and Everyday Rewards card.
Selected items are 50 per cent at Woolworths supermarkets. (Source: Woolworths)

Are Coles and Aldi having Black Friday sales?

Supermarket rival Coles will officially kick off its Black Friday offers next week.

"Coles will launch its biggest ever Black Friday sale from early next week promising better than half price on select hero offers, as well as online only promotions on hundreds of grocery items," a Coles spokesperson said.

It's also launching Coles Best Buys Online exclusives offers this week, which include products like the MyGenie stick vac and mop and Powertrain treadmill. It's offering free delivery on every product Australia wide.

Aldi said it will have Black Wednesday (November 22) and Black Saturday (November 25) Special Buys, including deals on smart TVs, home and kitchen appliances, scooters and more.

"We know that Black Friday is a big moment on the retail calendar, so in the spirit of giving customers even more bang for their buck we've started the sale a whole two days early!," ALDI shopping expert Kylie Warnke said.

Aussies flock to rewards schemes

Around 83 per cent of Aussies are part of a supermarket rewards program, such as Everyday Rewards or Flybuys, new research from Finder found.

More than half (58 per cent) of Aussies are using the points they accumulate to save money off their grocery bill, with the average household now spending $187 per week.

Finder personal finance expert Amy Bradney-George said Aussies could save around $10 off their groceries every few months with the rewards schemes.

“Keep an eye out for exclusive promotions run by the loyalty programs too – you can earn tens of thousands of extra points that way,” Bradney-George said.

“But it’s important to remember that Aldi and some other supermarkets can offer an affordable alternative without a rewards program, and choosing low prices might end up being cheaper overall.”

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