CBS & Fox Tout Record Audiences For NFL Week 8 Matchups While NBC Hits Season Low

Katie Campione

31 October 2023 at 5:15 pm·1-min read

CBS had another record week, thanks to the Cincinnati Bengals victory over the San Francisco 49ers on Sunday.

The game was the most-watched for Week 8 of the NFL regular season with 26.1M people tuning in, also making it the network’s most-watched Week 8 game window since 1998.

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CBS’ Sunday doubleheader, which featured the Jaguars-Steelers with 13.47M viewers in the earlier time slot, averaged the biggest Week 8 audience since 1998 as well. According to Paramount Global, streaming viewership is still growing, with the two-game lineup driving the most-streamed NFL on CBS doubleheader in October.

Second place this week went to the Los Angeles Rams vs. Dallas Cowboys, which drew nearly 20M people to Fox. That is, unless ABC/ESPN raked in a larger audience for its Raiders-Lions broadcast on Monday. Those final numbers aren’t available yet, but this post will be updated when they are.

Fox’s singleheader was the most-watched on any network this season and up 24% compared to last year’s game window.

The Chargers bested the Bears on NBC’s Sunday Night Football broadcast, which tallied about 16M viewers. That’s a season-low for the network, but it’s still third among viewers for Week 8, as of now.

Prime Video’s Thursday Night Football came in last this week with an audience of 11.2M for the Buccaneers-Bills. Amazon is still calling it a win though, since it’s an increase of 12% over last year’s comparable TNF game. It’s also a 15% viewership increase over the previous week’s TNF game.

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