Gigi Hadid Named Neon Yellow the Unofficial Color of Fall 2023

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Everyone from Ariana Grande to Eva Longoria has been wearing it.

<p>Getty Images</p>

Getty Images

The hottest (err, brightest) new color in town is undoubtedly yellow — in every degree of, well, yellow. The bright, sunny hue has been taking over the fashion scene, which is right in line with the ever-popular concept of dopamine dressing, and Gigi Hadid, an avid yellow wearer, just donned the eye-catching hue again.

Hadid attended the buzzy Victoria's Secret 2023 World Tour fashion show red carpet wearing a -neon yellow gown. The lemon-inspired dress featured an off-the-shoulder mock neck asymmetrical cut, and a super-high side slit that put her leg on full display. While all of the aforementioned details are worth noting, the ruched design took the gown up a notch, adding a flattering element, as the texture acts as a sort of camouflage that creates the illusion of a snatched waist. And, in my humble opinion, ruching also elevates an outfit in seconds.

Norma Kamali Diana Ruched One-Shoulder Gown

<p>Saks Fifth Avenue</p>

Saks Fifth Avenue


Lillusory Short-Sleeve Tie-Waist Dress





It bears repeating that vibrant yellow has been everywhere, with countless celebrities wearing the color. Ariana Grande wore a vintage mini skirt and crop top in the sunny hue, while Eva Longoria showed off the shade in the form of a strapless dress. Heidi Klum even made the style craze her own by carrying a $28,000 handbag in the hue. All that to say, yellow is the color for fall 2023, so prepare to see much more of it.

Styling such a fun, vibrant color doesn’t have to be difficult, nor is it solely red carpet-friendly. Go with a cap-sleeved option like this Lillusory tie-waist dress, and pair it with brown riding boots and a jean jacket for the perfect fall outfit. You can also get casual with a long-sleeve transitional dress and comfortable white sneakers. Or, make like Hadid and reach for an almost spot-on Norma Kamali one-shoulder gown and some classic pumps for an ideal evening ‘fit.

Shop more yellow dresses from Amazon and Nordstrom, including long-sleeve styles, mini dresses, elevated picks, and more.

Get the Look:

Lyaner One-Shoulder Dress
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Anrabess One-Shoulder Mermaid Dress
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Kaximil Ribbed Long-Sleeve Dress
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Mac Duggal Ruched Satin Midi Dress
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Btfbm Casual T-Shirt Dress
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$28 (Originally $41);

Anrabess Bodycon Mini Dress
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$26 with coupon (Originally $38);

Missufe Sleeveless Tank Dress
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