Out of nowhere, seemingly every celebrity starting reaching for the exact same face mask. Jennifer Lopez and Ariana Grande agreed on it, as did Hailey Bieber and Emily Ratajkowski. Kaia Gerber and Bella Hadid were spotted in the masks, and even Heidi Klum and Demi Lovato proved themselves to be fans. So we're not terribly surprised to see Katie Holmes join the ranks this week as the latest wearer of Evolvetogether's breathable, skin-friendly masks.
On a walk out in New York City yesterday, Holmes wore a cozy navy sweater (fall! looks!), straight-leg jeans, a Hunting Season bag, Wesward Leaning sunglasses, Le Monde Beryl satin mules, and the mask everyone is switching to lately. Her mask was the first piece of her outfit we IDed, instantly recognizable by its fine print logo in the corner, and it's no surprise that branding has been showing up in increasingly more celebrity sightings. The medical-grade mask is more effective, more breathable, and more comfortable than many of the cloth masks that have previously dominated the commercial space since the beginning of COVID.
Related video: Katie Holmes posted photo of her stretch marks and fans are loving it
The masks are available in black, white, and moss green, and all three have been a hit among A-listers and influencers, but especially the achromatic shades. While it's rare to see famous people wearing something that the rest of us can actually afford, this pleasant and super useful item clocks in at just over $1 a pieceÂ when purchased in sets of seven or 30.
Shop Holmes's (and every other celeb's) new favorite mask below, plus the rest of her look.
Get the look:
Evolvetogether Face Mask
Shop now: 7-pack for $9; evolvetogether.com
Hunting SeasonLeather Hobo Bag
Shop now: $995; olivela.com
Westward Leaning Moore Sunglasses
Shop now: $235; westwardleaning.com
Le Monde Beryl Venetian Mules
Shop now: $275 (Originally $458); farfetch.com
NYDJ Marilyn Straight Leg Jeans
Shop now: $60 (Originally $119); nordstrom.com
Caslon Colorblock Sweater
Shop now: $49; nordstrom.com