NFT artist: What is the ‘MetaBirkin’ NFT project?

NFT ‘MetaBirkin’ artist and creator Mason Rothschild joined Yahoo Finance and discussed the digital Birkin bag-inspired NFT series, counterfeit NFTs, and the digital fashion market. With a trade volume of over $1.1 million, MetaBirkin received a cease and desist letter from Hermés in December 2021.

Video transcript

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MASON ROTHSCHILD: This kind of digital commodity that everybody loves, bringing it into the digital world with this introduction of the Metaverse, and seeing how it works out and how it plays in the hands of like community. Keeping that scarcity of 100 bags total, and seeing what the community does, and being able to garner the attention of people and build that relationship with the consumer, and the support has been crazy. We had like $35,000, $40,000 in volume of people buying fake versions of my MetaBirkin, so yeah, like counterfeits are definitely there. I'm hoping that these platforms have more of a connection with the artists moving forward, so you know, they don't lose out on that kind of hype, and people don't get scammed and end up spending, you know, $40,000 on a fake.

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